Interesting Blog from Reel SEO

The New Year always brings with it a host of predictions for the coming year. Predictions are meant to answer questions about the future and, in this case, it's the future of SEO and Video SEM. An interesting post to answer questions about the future of online video came out on New Year's Day by Mark Robertson on Reel SEO entitled 50 Online Video Predictions for 2008.

In actuality, Mark provides only 9 predictions, not 50 (Isn't distilling predictions down to the top few more meaningful anyway?) on the future of SEO and Video SEM. We'd like you to take note of three of Mark's predictions:

#4) Local Advertising Adoption: Mark talks about the growing consumer adoption of online video and how that will drive video advertising. A side post from Forrester Research estimates by 2012 online video ad spendng will reach $7.1 billion.

#5) Local Video Search: Mark mentions how, in 2008, SMBs will finally have business solutions for leveraging video to drive leads and conversion. Mark mentions Mixpo as a turnkey solution for helping small and medium size businesses leverage to better engage customers and drive conversion. To Mark's second point, we see our video marketing solution as a perfect compliment to what search engine marketing companies do.

#6) Video Marketing and SEO: Mark speaks to the advent of change for both SEO and SEM professionals driven by video. Video SEO is completely different from text based SEO and we, at Mixpo, believe we are on the cutting edge of leveraging SEO for videos - doing the right things to optimize VideoAds for search.

More than just predictions, the New Year brings with it promises of things to come to help SMBs finally leverage video the way big companies have. At Mixpo, we've always held the belief that online video marketing is coming and that it will be "game changing" for how SMBs will market in the future. Now that we see posts like Mark's that predict online video marketing is here, the question is no longer ong>when will video come but rong>how exactly will video marketing help SMBs.

At the end of the day (or year ending 2008), we believe what SMBs really want is to drive action, measurement and ROI, not video for video sake. "Did video work for me? How many calls did I get through using video? How do I optimize my marketing with video?" Those are the questions we aim to answer in 2008.

Comments

[Joe]

Thanks for sharing this post and this cool blog. I am definitely going to bookmark ReelSEO and this site. Great information. thanks again.

I think that their point about HD getting hot this year is right on.

[SEO Pune]

True.But do we know how much more beneficial it is ?
Is it going to be just another technique or is it actually going to take over the older methods?
Its still very new to me , if there was somewhere on the net where I could experience it myself ?!!